The Sunshine Coast will welcome its first LEGO Certified Store, with the globally recognised retail brand confirming a Maroochydore opening in the first quarter of 2026.
The LEGO Group, in partnership with Alquemie Group, has announced the custom-built store will span 216 square metres and marks a strategic expansion of LEGO’s retail footprint in Australia, bringing the Certified Store format to one of Queensland’s fastest-growing regions.
Troy Taylor, vice president and general manager of LEGO Australia and New Zealand, said the Sunshine Coast store would become a destination for creativity and play.
“We’re thrilled to bring the LEGO Certified Store experience to the Sunshine Coast, creating a new hub for imagination and play, with exclusive LEGO sets and immersive experiences for fans of all ages,” Mr Taylor said.
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The new store will feature a custom-built LEGO mosaic showcasing an iconic Sunshine Coast vista, alongside a large brick-built 3D model. Visitors can also expect interactive play tables, hands-on building zones and access to the latest LEGO sets, including exclusive and hard-to-find products.
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Alquemie group managing director of licensed brands Matthew Robertson said the opening represented a major milestone for the region.
“Introducing the first LEGO Store to the Sunshine Coast is a milestone moment, inviting locals and visitors alike to build, rebuild and imagine without limits,” Mr Robertson said.
“This new store is perfectly aligned to our vision to deliver world-class retail experiences, as we seek to inspire creativity and celebrate the joy of building across generations.”
The Maroochydore LEGO Certified Store will include signature features found in LEGO Certified Stores worldwide, including a ‘Pick and Build’ wall and a ‘Build a Minifigure’ station where customers can create personalised characters using unique parts.
Other features will include large-scale LEGO model displays, interactive play zones and specialist staff offering personalised assistance and local workshops. A broad range of LEGO sets will be supported by in-store guidance designed to help shoppers explore the range based on individual interests and passion points.
Further details, including opening celebrations and special events, are expected to be announced in the coming weeks.
