Three thousand people are expected to relish the splendour of an annual social event associated with the thrill of the world’s fastest ball game.
They will converge on a Diddillibah venue by the river for the Sunshine Coast Polo By The Sea.
The event will feature entertainment, premium food, champagne and action-packed polo.
With 30 per cent of attendees expected to be from outside the region, the event is expected to boost the local economy via accommodation, retail, hospitality and transport businesses.
Events Queensland partner Trent Meade said there should be 3000 people at the venue, next to the Maroochy River, but there could be many more.
“We envision being able to attract people from both north and south of the Sunshine Coast,” he said.
“Last year there was lots of inquiry from northern New South Wales, and we would really like to nail that this year so we can show that we are dedicated to creating a great event that contributes to the Sunshine Coast economy,” he said.
Mr Meade said the event was created to fill a gap in the Sunshine Coast’s event calendar.
“This polo event is about delivering an event that is accessible to a broad demographic and that speaks for itself in our ticketing options and the prices,” he said.
“There is a lot of migration to this beautiful part of the world, particularly from down south, and adding some unique, inspiring premium events to the Coast is important.
“So, we see the Sunshine Coast as having wonderful opportunity for an impressive events calendar and we are looking to lead the way with Polo By The Sea.”
The event will include an after-party performance from Australian music sensation Mashd n Kutcher, who will thrill crowds with their unique live electronic music act.
Polo By The Sea uses a variation of polo under the guise of Urban Polo to make the match faster and more exciting for guests.
Caloundra Chamber CEO Brady Sullivan said events like Polo By The Sea would bring economic benefits to the region.
“Providing exciting activities and events is essential in the branding of our region to ensure we are competitive in attracting a younger workforce demographic and providing an appealing lifestyle to our growing population,” he said.
Coastline BMW Polo By the Sea Sunshine Coast, to be held on August 5, includes Wishlist as the charity partner and will be delivered by Events Queensland in collaboration with the Urban Polo Association.
To learn more or book tickets see The Ticket Fairy.
Help us deliver more news by registering for our FREE daily news feed. All it requires is your name and email at the bottom of this article.
