100% Locally Owned, Independent and Free

100% Locally Owned, Independent and Free

Business 2 Business column: digital after-life industry prompts questions

Sponsored Content

Do you have a news tip? Click here to send to our news team.

B2B: a healthy brain and a healthy plan

I spent an interesting morning at the University of the Sunshine Coast’s Thompson Institute recently, learning about its Healthy Brain Ageing research. It wasn’t all More

Reality TV star behind bars, stood down over DV charges

A former reality TV star is "worried about his family" and will fight domestic violence charges after being arrested. Ex-Bachelor star Sam Wood, 46, is More

Clubs shine at surf life saving state awards

Sunshine Coast surf lifesavers have emerged as major winners at Queensland’s premier awards for the movement, with local clubs collecting honours for volunteering, sport, More

WWII shell found on beach

A World War Two artillery shell has been found and destroyed on a Sunshine Coast beach after a late-night emergency response. The unexploded ordnance was More

Games bosses put positive spin on emblem blooper

A minister and a marketing guru have put a brave spin on the accidental leaking of the Brisbane 2032 Olympic and Paralympic emblem three More

New era for volunteer marine rescue crews

A new chapter has started for Sunshine Coast volunteer marine rescue units as they transition into a statewide service. The Mooloolaba, Caloundra and Noosa flotillas More

It’s hard to believe that it’s almost 10 years since my father passed away.

Memories and photographs help keep him close.

Some people want more than memories and photographs to stay connected, which has prompted a growing trend in the “digital after-life industry”.

Through virtual reality and artificial intelligence, there are companies using data from a deceased person’s emails, voice recordings and even social media posts to enable a digital version of the deceased person to be created and “live on”.

This digital version of the deceased can interact with the living, through a variety of ways including robotics and the use of AI to simulate a text-based conversation.

There may be some therapeutic benefit by assisting with the grieving process. However, care must be taken to avoid any detrimental impact – particularly if memories are tarnished through errors in the AI, resulting in an unexpected interaction that does not
reflect the deceased’s true character.

Will we get to the stage where we need to ask clients when preparing their Will: “Do you consent to being recreated digitally after you pass away?”

What would your answer be?

It seems to give a whole new meaning to resting in peace.

Trent Wakerley, Director, Kruger Law, Level 3, Ocean Central, Ocean Street, Maroochydore, 5443 9600, krugerlaw.com.au

This column is part of our Business 2 Business (B2B) series featuring industry leaders sharing their expertise. For more great articles, SUBSCRIBE to our FREE news feed, direct to your inbox daily. All you need to do is enter your name and email below.

Subscribe to SCN’s free daily news email

This field is for validation purposes and should be left unchanged.
This field is hidden when viewing the form
[scn_go_back_button] Return Home
Share