100% Locally Owned, Independent and Free

100% Locally Owned, Independent and Free

Business 2 Business column: digital after-life industry prompts questions

Sponsored Content

Do you have a news tip? Click here to send to our news team.

Developments fuelling rise in injured wildlife, say rescuers

Wildlife rescuers on the Sunshine Coast have reported a surge in injured and displaced animals as housing development spreads across the region. Susanne Scheuter and More

Council to decide on sale of land for affordable housing

Sunshine Coast councillors are set to decide whether to sell a key parcel of council-owned land in Nambour to a community housing provider, in More

Early works start on train station near planned tunnel

Preliminary works are underway on a train station in Sunshine Coast suburbia. Site investigations have started for the planned Aroona Station, beside the Parklands shopping More

Beverage brand now worth $22m after humble start

A Sunshine Coast company that is now exporting coconut water to more than 15 countries after starting out selling from the boot of a More

Council backs temporary Easter overflow parking plan

Noosa Heads’ Lions Park will be used as a temporary overflow parking facility over the Easter long weekend, with the local council endorsing a More

Hatchery breakthrough for giant prawns

A custom-built hatchery developed by University of the Sunshine Coast scientists has achieved Australia’s first commercial-scale production of a native giant freshwater prawn. With 100g More

It’s hard to believe that it’s almost 10 years since my father passed away.

Memories and photographs help keep him close.

Some people want more than memories and photographs to stay connected, which has prompted a growing trend in the “digital after-life industry”.

Through virtual reality and artificial intelligence, there are companies using data from a deceased person’s emails, voice recordings and even social media posts to enable a digital version of the deceased person to be created and “live on”.

This digital version of the deceased can interact with the living, through a variety of ways including robotics and the use of AI to simulate a text-based conversation.

There may be some therapeutic benefit by assisting with the grieving process. However, care must be taken to avoid any detrimental impact – particularly if memories are tarnished through errors in the AI, resulting in an unexpected interaction that does not
reflect the deceased’s true character.

Will we get to the stage where we need to ask clients when preparing their Will: “Do you consent to being recreated digitally after you pass away?”

What would your answer be?

It seems to give a whole new meaning to resting in peace.

Trent Wakerley, Director, Kruger Law, Level 3, Ocean Central, Ocean Street, Maroochydore, 5443 9600, krugerlaw.com.au

This column is part of our Business 2 Business (B2B) series featuring industry leaders sharing their expertise. For more great articles, SUBSCRIBE to our FREE news feed, direct to your inbox daily. All you need to do is enter your name and email below.

Subscribe to SCN’s free daily news email

This field is for validation purposes and should be left unchanged.
This field is hidden when viewing the form
[scn_go_back_button] Return Home
Share