100% Locally Owned, Independent and Free

100% Locally Owned, Independent and Free

Business 2 Business column: digital after-life industry prompts questions

Sponsored Content

Do you have a news tip? Click here to send to our news team.

Petition calls for permanent one-way traffic change

A petition calling for one-way traffic flow along a section of Golden Beach Esplanade has been presented to Sunshine Coast Council. Created by Kevin Wright, More

Police patrol iconic viewpoint after trespass concerns

Police have increased patrols at a once popular Maleny photography location after ongoing reports of people entering the private property without permission. Queensland Police said More

Council and university join forces for region’s progress

Sunshine Coast Council and UniSC have signed a partnership agreement worth up to $1 million to deliver a range of long-term benefits to the More

Coast dietician backs half-time orange comeback

A Sunshine Coast dietician is supporting a nationwide push to revive the half-time orange tradition, saying the humble fruit remains a top option for More

B2B: retirement is more than just finances

When people think about retirement, they often focus on the numbers. How much super is enough? Will I qualify for the age pension? Can I More

Coast aviation company confirms fatal Greece crash

A Sunshine Coast-based aviation company has confirmed two of its firefighting helicopters were involved in a fatal mid-air collision while battling wildfires in Greece More

It’s hard to believe that it’s almost 10 years since my father passed away.

Memories and photographs help keep him close.

Some people want more than memories and photographs to stay connected, which has prompted a growing trend in the “digital after-life industry”.

Through virtual reality and artificial intelligence, there are companies using data from a deceased person’s emails, voice recordings and even social media posts to enable a digital version of the deceased person to be created and “live on”.

This digital version of the deceased can interact with the living, through a variety of ways including robotics and the use of AI to simulate a text-based conversation.

There may be some therapeutic benefit by assisting with the grieving process. However, care must be taken to avoid any detrimental impact – particularly if memories are tarnished through errors in the AI, resulting in an unexpected interaction that does not
reflect the deceased’s true character.

Will we get to the stage where we need to ask clients when preparing their Will: “Do you consent to being recreated digitally after you pass away?”

What would your answer be?

It seems to give a whole new meaning to resting in peace.

Trent Wakerley, Director, Kruger Law, Level 3, Ocean Central, Ocean Street, Maroochydore, 5443 9600, krugerlaw.com.au

This column is part of our Business 2 Business (B2B) series featuring industry leaders sharing their expertise. For more great articles, SUBSCRIBE to our FREE news feed, direct to your inbox daily. All you need to do is enter your name and email below.

Subscribe to SCN’s free daily news email

This field is for validation purposes and should be left unchanged.
This field is hidden when viewing the form
[scn_go_back_button] Return Home
Share